Terms of Service
Last updated: 2026-09-10
Effective date: September 10, 2026
These Terms of Service ("Terms") govern your access to and use of Steele (the "Service"), including our website and any text messaging (SMS/MMS) or voice experiences that may be offered from time to time. By using the Service, you agree to these Terms.
1. Operator & Contact
The Service is operated by Steele Labs LLC, a Wyoming limited liability company ("Steele", "we", "us", "our"). For support, email support@steelelabs.co.
Steele Labs LLC, EIN 42-3465149
Mailing address: 32 West Way, Old Greenwich, CT 06870
2. Eligibility
Steele is built for parents. You must be at least 18 years old to create an account.
A parent account, the kind that pays and that can add a child, is different: you must be at least 18 and able to enter a contract, and you confirm you are the parent or legal guardian of, or are otherwise authorized to act for, any child you add. Adding a child does not give you their account. It links two accounts, and either side can unlink.
The account holder is the parent or legal guardian. You create the account, you add each child to it by name, and the Service is delivered to you. A child does not create an account, does not sign in, and is not contacted by the Service. By adding a child you represent that you are their parent or legal guardian. The Service is not directed to, and may not be used by, children under 13. If we learn that we have collected personal information from a child under 13, we will delete it.
3. Messaging (SMS/MMS) Opt-In Policy
This section describes how we obtain consent to send text messages, what you can expect, and how to opt out. It is intended to comply with carrier and messaging provider requirements.
3.1 Program description
If you opt in, Steele may send you SMS/MMS messages related to:
- Account access and verification (one-time passcodes, login links, security alerts)
- Service notifications and reminders you request
- Replies to messages you initiate
- Important updates about your account or the Service
3.2 How you opt in (consent methods)
You may opt in to receive messages from Steele using one or more of the following methods ("Opt-In"). We only send automated text messages after we receive your consent.
- Website/QR opt-in:You scan a QR code or click a "Text" button on our website that opens your device's messaging app with our number prefilled. Sending the first message constitutes opt-in for replies and related service messages.
- Direct message initiation: You text our published number first. By initiating the conversation, you consent to receive replies and related service messages.
- Explicit keyword opt-in: Where applicable, you text a keyword such as START, YES, or another opt-in keyword we specify.
- Account verification: You enter your phone number on the Service and complete a verification step (for example, entering a one-time code). This confirms you control the number and consent to receive verification and account-related messages.
- Signup checkbox:When you create a parent account with a phone number, you tick a box next to that number agreeing to receive automated texts about your account and your child's schoolwork. The box is never ticked for you, and we record which wording you agreed to and when. The full sentence is on the SMS Opt-In page.
No purchase required, and consent to receive texts is not a condition of buying anything: you can pay for Steele and never turn messages on. Message delivery is subject to carrier availability.
3.3 What information we disclose at opt-in
At the point of opt-in (or in the first message exchange), we aim to disclose:
- That you are agreeing to receive text messages from Steele
- The general purpose/category of messages (verification, service updates, replies)
- That message and data rates may apply
- How to get help (reply HELP)
- How to opt out (reply STOP)
3.4 Message frequency
Message frequency varies based on your usage and settings. Some messages may be triggered by your actions (for example, requesting help, sending a task, or signing in). We do not guarantee a specific number of messages per day or month.
3.5 Costs
Message and data rates may apply. Steele does not charge for messages, but your mobile carrier may.
3.6 Opt-out instructions
You can opt out of SMS/MMS at any time by replying STOP to any message. After you opt out, you will receive a confirmation message and we will stop sending further messages, except where required to comply with your request or applicable law.
3.7 Help instructions
For help, reply HELP to any message or contact support@steelelabs.co.
3.8 Supported carriers & delivery
Carriers are not liable for delayed or undelivered messages. Delivery is not guaranteed.
3.9 Prohibited content & acceptable use
You agree not to use the Service (including SMS) to send or request illegal content, harassment, spam, or content that violates the rights of others. We may suspend or terminate access for abusive behavior.
3.10 Privacy & data handling for messaging
We may store your phone number, your message history, and related metadata (for example, timestamps) to operate the Service, prevent abuse, and improve functionality. We do not sell your personal information. See our Privacy Policy for more.
4. Accounts & Security
You are responsible for maintaining the security of your account and for activities that occur under your account. If you believe your account has been compromised, contact us.
4a. Connecting Google
Connecting a Google account is optional and Steele works without it. If you do connect one, you authorize Steele to use the permissions listed at Steele and your Google account, and nothing beyond them. You can withdraw that at any time from your dashboard or from your Google account permissions page.
Steele never asks anyone for their Google password, and a parent cannot connect a child's Google account for them: each person authorizes their own. A school-managed Google account may additionally need the school's administrator to allow Steele before it will connect at all, and that is the school's decision, not ours.
5. Service Availability
The Service is provided on an "as is" and "as available" basis. We may modify, suspend, or discontinue the Service at any time.
6. Disclaimer
Steele may generate suggestions or automate tasks, but you are responsible for reviewing and approving important actions. We do not guarantee accuracy or outcomes.
Please do not submit sensitive personal information the Service does not ask for, such as Social Security numbers, government ID numbers, financial account credentials, or medical records.
7. AI Disclosures & Safety
Steele is an artificial intelligence assistant, not a human. The Service discloses this at the start of an interaction and periodically during continued use. Steele is not a licensed professional and does not provide medical, legal, or mental-health advice.
If a conversation indicates thoughts of self-harm, the Service refers the user to the 988 Suicide and Crisis Lifeline. Users the Service knows to be minors receive additional protections, including content filtering, periodic break reminders during long sessions, and a notice that the Service may not be suitable for all minors. We maintain a written protocol for these safeguards and count their activations as required by law.
8. Subscriptions & Billing
Paid plans are optional monthly subscriptions billed through Stripe at the price shown at checkout. Subscriptions renew automatically each month until you cancel. You can cancel anytime from Manage plan on your dashboard, effective at the end of the current billing period. The auto-renewal terms are presented before you subscribe and restated in your purchase confirmation. For billing questions or refund requests, contact support@steelelabs.co.
9. Limitation of Liability
To the maximum extent permitted by law, we will not be liable for indirect, incidental, special, consequential, or punitive damages, or any loss of profits or revenues.
10. Changes
We may update these Terms from time to time. The "Last updated" date will change when we do.
11. Governing Law
These Terms are governed by the laws of the jurisdiction in which we operate, without regard to conflict of law principles.